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Agile Marketing Resources

If you’re a solution marketer today, there’s a good chance that you are, or will be, using agile marketing.  Read on to learn more. Last night I attended a great event at the Boston Product Management...

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Join me for 2 great events, November in Boston

I’m presenting at two great upcoming events in the Boston area – see you there! Digital Transformation: New Solutions, New Marketing Opportunities Tuesday, Nov. 17 at 6:00 pm Boston Agile Marketing...

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A Very Mobile Monday

As a solution marketer, you need to stay ahead critical technology trends that may affect your solution and how you market it.  For a while, we’ve been hearing that mobile devices would overtake...

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What An Up/Down Switch Taught Me About Messaging

You can learn more than a few solution marketing lessons from travel. For example, a friend recently checked into a new hotel that had only been open for one month.  And he was the first person to stay...

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More than a Moustrap

“Build a better mousetrap and the world will beat a path to your door.” Turns out, it takes more than a mousetrap for the world to beat a path to your door.  Check out this post on LinkedIn to read...

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